days in Paris

 
5年前にオランダに行ったのを最後に、久しぶりのヨーロッパ。飛行機から見えたフランスの土地に胸がときめきました。

  
どこを切り取っても絵になるというのはこのことで。
昔おきた火災の影響で、密集地域での木造建築が禁止されていたり、建物の高さやベランダをつけて良い階層が決められているなど厳格なルールが定められているそうです。

建物の高さの制限もある為、空が広く、全体的にどっしりとした重みを感じる街並み。普段みているビルに囲まれた東京の景色とは真反対で新鮮な気持ちになりました。

3日間は仕事で10キロ以上市内を歩き回り。でも不思議と疲れず。朝からとにかく歩きっぱなしであっという間に夜になる生活。

This is what I mean: Here is a picturesque place no matter where you cut it off.
Due to the fires that occurred in the past, wooden buildings are prohibited to be built in the dense areas, and strict rules are set for the height of buildings and the level of balconies that are allowed.

Because of the height restrictions, the sky is wide and the streetscape of Paris feels solid and heavy.
It was quite the opposite of the view I usually see in Tokyo, which is surrounded by buildings, and it felt fresh and new to me.

I walked around the city for more than 10 kilometers in three days during my stay in Paris.
I walked and walked and walked from the morning to the night.
However, somehow, I did not feel tired at all.

驚いたのは、おじいさまやおばあさまも夜遅くまでお食事をされていらっしゃったこと。みんなそれぞれお洒落に着飾っていらして、とても素敵でした。

今回のパリ渡航の目的の一つがENOFの撮影でした。ヨーロッパベースのフォトグラファーさんはENOFをどう切り取って撮影してくれるのかすごく楽しみにしていました。

I was impressed to see that elderly people were also having dinner very late in the evening wearing elegant clothes, and they all looked very nice.

One of the purposes of this trip was Campaign shooting for ENOF.
I was really looking forward to seeing how the Europe-based photographer would capture our products.

 Photographed by Luca Strano

 Photographed by Luca Strano

今期から自社運営にリブランディングされた新しいENOF。

自分達がより表現したい方法で、そして自分達もきちんと楽しむことを前提に訪れた今回のパリ旅。

日本で丁寧に愛情込めて製作したアイテム達が誇らしく、改めてENOFがより愛おしいと思えるそんな旅となりました。

年齢を重ね、気付かないうちに鏡にうつる自分の姿はどうしても変わって行ってしまう中で変わらない私的ベーシック、いつまでも残るもの。なぜかいつも袖を通してしまうもの。それはどんな人にもきっと少なからずあると思います。

私たちのアイテムがそんなアイテムになってくれると嬉しいよね、と再度確認できた旅でもありました。

The new ENOF has been rebranded as an in-house operation from this term.
Our trip to Paris was based on the idea to develop the brand in the way we wanted to express it, and to enjoy ourselves as well.

I am proud of the items that were carefully and lovingly produced in Japan, and this trip made me feel even more in love with ENOF once again.

As we get older, the image of ourselves in the mirror inevitably changes.
However, there are some personal basics that never change, some things that stay with you always, and some things that you just slip on your sleeves a lot, and I am sure there are a few of them for everyone.

This trip reminded us that we hope our products will become such an essential piece for our customers.